Maryland State Delegate – District 04 – September Technology Scorecard

Delegate 4 LogoI was hoping for more online activity in this race than I have seen recently. Some candidates are more active than others but most can/should be more active.

If you are interested in the August evaluation, click here.

Now on to this evaluation…

The candidates:

Democrat

Gene Stanton – http://www.stantonfordelegate.org/

Republican

Kathy Afzali (Delegate District 4A) – http://delegatekathyafzali.com/

Kelly Schulz (Delegate District 4A) – http://www.delegateschulz.com/

David Vogt III – https://vogtformaryland.com/

The Scorecard: (Click the “Yes” or follower numbers below to view the social media page)

9/14/14

Facebook

Twitter

YouTube

Gene Stanton

412 (+5)

138 (+12)

Kathy Afzali

792 (+4)

1458 (-2)

Kelly Schulz

1188 (+104)

98 (+13)

David Vogt III

1205 (+5)

5620 (-21)

Yes

Comments: Kelly Schulz added the most new Facebook and Twitter followers over the past month.

Gene Stanton added the second most new Twitter followers over the past month.

Kathy Afzali and David Vogt both lost more Twitter followers than they gained over the past month. This has become a trend for these two candidates and their campaign Twitter accounts.

Many of the candidates are linking their Facebook and Twitter accounts. I believe this is hurting their ability to promote and gain new followers on Twitter. I highly recommend all of the candidates read this article: http://scottesoftware.wordpress.com/2014/01/12/social-media-mistakes-by-political-candidates-part-3-linking-facebook-to-twitter/

Now we all know that follower trends is only one part of technology outreach, follower engagement is as (if not more) important. Let’s take a look at engagement numbers on Facebook:

Here is a look at the Facebook activity over the past week of the candidate pages in this race: (Click photo for full size)

Delegate 4 Facebook Activity September

David Vogt was the most active (posts) and had the best week on Facebook with follower engagement. He received more likes, shares and comments than the other candidates.

I will continue to say that all three Republican candidates hold the technology outreach lead in this race. They have more overall outreach and Gene Stanton just isn’t adding the follower numbers or has the follower engagement rate that shows him breaking into the top three spots at this time. He has time to change this before November.

Scott E

Frederick County Executive – September Technology Scorecard

Frederick CE LogoI have decided that today is County Executive Scorecard day. This is my third County Executive Scorecard (Howard County & Anne Arundel County were completed earlier) today and my first look at this race. This one caught my interest and I thought I would see how the candidates are using social media for voter outreach.

Now on to the evaluation…

The candidates:

Democrat

Jan Gardner – http://www.jangardner.org

Republican

Blaine Young – http://www.blaineyoung.com

The Scorecard: (Click the “Yes” or follower numbers below to view the social media page)

9/13/14

Blaine Young

Jan Gardner

Facebook

4277

 

2724

Twitter

485

 

189

Comments: This is my first look at the numbers in this race so I have no trends to show, just the total number of followers each candidate has today.

Blaine Young currently has the most Facebook and Twitter followers. He holds significant follower advantages on each platform. This is a real positive for his campaign.

One surprise is that neither candidates is doing anything other than Facebook or Twitter. There are many other platforms that could/would be helpful based on the content I have seen posted from these candidates. Platforms like YouTube and Instagram would be my recommendations for both campaigns.

Now we all know that follower trends is only one part of technology outreach, follower engagement is as (if not more) important. Let’s take a look at engagement numbers on Twitter and Facebook:

Here is a look at the candidates Twitter profiles, activity and engagement: (Click photo for full size)

Frederick CE Twitter Stats September

The key item to look at is “Popularity”. This shows the number of recent retweets and favorites. Jan Gardner shows more strength with Twitter follower engagement. Neither candidate is active enough and both should consider using this platform more regularly.

Here is a look at the Facebook activity over the past week of the candidate pages in this race: (Click photo for full size)

Frederick CE Facebook September

Jan Gardner had the better week on Facebook with follower engagement. She received significantly more likes, shares and comments that her opponent.

Based on the numbers I am not ready to pick an outright technology outreach leader in this race today. Blaine has the number of followers edge but Jan has the follower engagement edge. I will reevaluate this race in October and we will see what improvements these candidates make at that time.

Scott E

Anne Arundel County Executive – September Technology Scorecard

AACE LogoIn a very interesting race, technology outreach could play an important factor to reach potential voters. If you are interested in the August evaluation, click here.

Now on to the evaluation…

The candidates:

Democrat

George Johnson - http://georgefjohnson.com/

Republican

Steve Schuh  – www.steveschuh.com

The Scorecard: (Click the “Yes” or follower numbers below to view the social media page)

9/13/14

George Johnson

Steve Schuh

Facebook

446 (+51)

2771 (+217)

Twitter

338 (+71)

1025 (+43)

Google+

22 (+1)

YouTube

Yes

 

Yes

Instgram

56 (+3)

Comments: Steve Schuh added the most new Facebook followers over the past month. Steve holds a commanding advantage on that platform. Steve also continues to have the most overall Twitter followers and is the only candidate on Google+ and Instagram for voter outreach.

George Johnson added the most new Twitter followers over the past month. This is the second consecutive month that he has added the most new followers on that platform.

Now we all know that follower trends is only one part of technology outreach, follower engagement is as (if not more) important. Let’s take a look at engagement numbers on Twitter and Facebook:

Here is a look at the candidates Twitter profiles, activity and engagement: (Click photo for full size)

AACE Twiter Stats September

The key item to look at is “Popularity”. This shows the number of recent retweets and favorites. George Johnson holds a decent advantage with Twitter engagement. I still believe that Steve would have greater success if he discontinues connecting his Facebook and Twitter accounts.

Here is a look at the Facebook activity over the past week of the candidate pages in this race: (Click photo for full size)

AACE Facebook Stats

Steve Schuh has been much more active and had a much better week with follower engagement on Facebook.

Overall I still have to give the edge to Steve Schuh in regards to technology outreach. One area of concern for the Schuh team is the advantage that George Johnson is having on Twitter with new followers and follower engagement. The George Johnson team should continue to build on their successes by providing more updates to potential voters.

Scott E

Howard County Executive – September Technology Scorecard

Courtney and Allan sharing a mealIt has been just over a month since I looked at this race and the outreach comparison between these two candidates (you can view the August evaluation here). Courtney and Allan remain my two favorite candidates to follow in Howard County.

Now on to the evaluation…

The candidates:

Courtney Watson – Democrat – http://www.courtneywatson.com/

Allan Kittleman – Republican – http://kittleman.com/

The Scorecard: (Click the “Yes” or follower numbers below to view the social media page)

9/13/14

Courtney Watson

Allan Kittleman

Facebook

3370 (+499)

3440 (+303)

Twitter

1733 (+79)

2007 (+95)

Google+

Yes

28 (+1)

LinkedIn

Yes

 

Yes

YouTube/Vimeo

Yes

 

Yes

Instagram

188 (+24)

24 (+8)

Flickr

Yes

 

Yes

Comments: Allan added the most new Twitter followers over the past month and continues to hold the follower advantage on Facebook and Twitter.

Courtney added by far the most new followers on Facebook (almost 500 new followers).

Courtney added a nice number of new Instagram followers over the past month and holds a significant follower advantage on that platform. To be fair, Allan has not been on that platform for very long and he is not listing that platform on his website. I really hope his team corrects this error soon.

Now we all know that follower trends is only one part of technology outreach, follower engagement is as (if not more) important. Let’s take a look at engagement numbers on Twitter and Facebook:

Here is a look at the candidates Twitter profiles, activity and engagement: (Click photo for full size)

Howard County CE Twitter Stats September

The key item to look at is “Popularity”. This shows the number of recent retweets and favorites. Courtney holds a pretty significant advantage in the “Popularity” category. She has nearly triple the amount of Twitter follower engagement activity in this race.

Here is a look at the Facebook activity over the past week of the candidate pages in this race: (Click photo for full size)

Howard County CE Facebook Activity September

Courtney had the best week on Facebook with nearly double the number of Facebook likes, comments and shares from campaign posts.

In summary, Allan has the followers and Courtney has the follower engagement. I am not at a point to pick one candidate over the other at this time. We (here in Howard County) are very fortunate to have two candidates that are great at utilizing technology for outreach and engagement with potential voters.

ScottE #HoCoPolitics

Maryland State Delegate – District 12 – September Technology Scorecard

Logos of Delegate District 12Activity in this race has been pretty light overall. I am hoping to see a lot more activity from the candidates as we approach November. Interested in the August evaluation – Click Here

Now on to this evaluation…

The candidates:

Democrat

Eric Ebersole – http://www.ericebersole.org/

Terri Hill -http://www.friendsofterrihill.org/

Clarence K. Lam - http://www.clarencelam.com/

Republican

Gordon Bull – http://gordonbull.com/

Joseph D.”Joe” Hooe – http://www.joehooe.org/

Rick Martel – No website found via Google searches

The Scorecard: (Click the “Yes” or follower numbers below to view the social media page)

9/10/14

Facebook

Twitter

YouTube

LinkedIn

Eric Ebersole

583 (+22)

93 (+13)

Terri Hill

761 (+23)

75 (+17)

Clarence K. Lam

561 (+4)

484 (+31)

Yes

Yes

Gordon Bull

351 (+8)

Joseph D. “Joe” Hooe

249 (+6)

67 (+1)

Rick Martel

162 (+1)

Comments: Clarence Lam added the most new Twitter followers over the past month. He continues to hold a commanding advantage over all other candidates on that platform.

Terri Hill added the most new Facebook followers since the last evaluation (followed closely by Eric Ebersole). Terri continues to hold the most overall followers on Facebook in this race.

Not many positives to point out for the GOP candidates in this scorecard. I remain surprised that Rick Martel still has not launched a website for his campaign.

Here is a look at the Facebook activity over the past week of the candidate pages in this race: (Terri Hill had the best week on Facebook with follower engagement).

September Facebook Activity Delegate 12

All of the Democrat candidates continue to hold a significant technology outreach advantage in this race. As I mentioned above, I really hope to see more posts from all of these candidates going forward. I am hoping for a lot more to report on in the October evaluation.

Of course the reality of followers, likes, and subscribers does not mean a lot when it comes down to voting in the end, but it is a fun exercise to do and makes a great resource for following all of these candidates.

Scott E #HoCoPolitics

Howard County Council – District One Race – September Technology Scorecard

Howard County Council Districts MapThis remains one of my favorite races to evaluate. Both candidates remain active on social media and I expect this will continue through November. You can read the August evaluation here: Click Here

Now on to this evaluation…

The candidates:

Democrat

Jon Weinstein – http://voteweinstein.com/

Republican

Kevin Forrest Schmidt – http://www.kevinforrestschmidt.com/

The Scorecard: (Click the “Yes” or follower numbers below to view the social media page)

9/7/14

Weinstein

Schmidt

Facebook

868 (+41)

354 (+25)

Twitter

293 (+16)

166 (+7)

LinkedIn

Yes

 

Yes

Google+

24 (+6)

Instagram

33 (+17)

Comments: Jon Weinstein added the most new followers on Facebook and Twitter since the last evaluation. He continues to add to his already impressive follower advantage in this race.

Kevin Schmidt added a decent number of new Facebook followers but was a little light in adding new Twitter followers. I do like that he continues to gain new followers on Google+ and on Instagram. I would like to see a little more activity on Instagram and more use of hashtags on that platform.

Here is a look at the candidates Twitter profiles, activity and engagement: (Click photo for full size)

HCCD1 Twitter Activity

The key item to look at is “Popularity”. This shows the number of recent retweets and favorites. Kevin Schmidt holds a distinct advantage with follower engagement on Twitter. Both candidates could be (or should be) more active and more engaging with this platform.

Here is a look at the Facebook activity over the past week of the candidate pages in this race: (Click photo for full size)

HCCD1 Facebook Activity September

Jon Weinstein had a slightly better week on Facebook with follower engagement. Jon was both a little more active (number of posts) and received more likes, shares and comments than his opponent.

I am going to continue to call Jon Weinstein the overall technology outreach leader in this race. His follower advantages on Facebook and Twitter and his engagement advantage on Facebook makes him the leader today. Kevin Schmidt shows some strength on Twitter with follower engagement and his outreach on additional platforms (Instagram and Google+) are nice positives for his team.

Of course the reality of followers, likes, and subscribers does not mean a lot when it comes down to voting in the end, but it is a fun exercise to do and makes a great resource for following all of these candidates.

Scott E #HoCoPolitics

Maryland State Delegate – District 9A – September Technology Scorecard

Howard County DistrictsSocial media activity over the past month has been pretty light in District 9A. You can view last months evaluation here (http://scottesoftware.wordpress.com/2014/08/03/maryland-state-delegate-district-9a-august-technology-scorecard/).

Now on to this evaluation…

The candidates:

Democrat

Walter Carson – http://wallycarson.com/

James Ward Morrow – http://jameswardmorrow.com/

Republican

Trent Kittleman - http://trentkittleman.com/

Warren E. Miller (Delegate District 9A) – http://www.batesmiller.com/index.html

The Scorecard: (Click the “Yes” or follower numbers below to view the social media page)

9/6/14

Facebook

Twitter

Walter E. Carson

164 (+5)

64 (+1)

James Ward Morrow

315 (+16)

681 (+11)

Trent Kittleman

253 (+2)

Warren E. Miller

342 (+31)

Comments: Delegate Miller added the most new Facebook followers over the past month and now holds the follower lead on that platform. He has also been one of the more active candidates on social media (although I still believe the this team is not active enough).

Ward Morrow made decent gains on Facebook and Twitter. He was moderately active on Facebook (but again, more posts would not hurt going forward) and not very active at all on Twitter.

Carson and Kittleman did not add many new followers since the last evaluation.

Just a little note for the GOP candidates – it might be a good idea to list your Facebook page on your campaign websites. This little addition could drive more followers to your social media sites.

I am hoping all of these candidates are holding back and will look to make push over the final two months before the election date.

Here is a look at the Facebook activity over the past week of the candidate pages in this race: (Click photo for full size)

Delegate 9A Facebook activity September

Wally Carson edged out all candidates in Facebook engagement over the past week followed closely by Delegate Miller.

I am still going with Ward Morrow as the overall technology outreach leader in this race. There is no question that increased activity has made Delegate Miller my number two candidate in this race. Based on trends he could take over the top spot if he continues to show more engagement and new follower strength in next months evaluation.

Of course the reality of followers, likes, and subscribers does not mean a lot when it comes down to voting in the end, but it is a fun exercise to do and makes a great resource for following all of these candidates.

HoCoBlogsThere is a great event next week to meet and mingle with Howard County bloggers and blog readers. I highly recommend it for all local candidates: HoCoBlogs Party at Nottingham’s – Sept 9th

Scott E #HoCoPolitics

 

Maryland State Senate – District 9 – September Technology Scorecard

Maryland Senate District 9 RaceIn a race I still believe will be very competitive, technology outreach to potential voters could end up being a factor in who wins this race. If you are interested in seeing last months evaluation, click here. Here is this months evaluation…

The candidates:

Democrat

Ryan Frederic – http://www.ryanfrederic.com/

Republican

Gail Bates (Delegate District 9A) – www.gailbatesforsenate.com

The Scorecard: (Click the “Yes” or follower numbers below to view the social media page)

9/6/14

Facebook

Twitter

YouTube

LinkedIn

Ryan Frederic

399 (+50)

95 (+15)

Yes

Gail Bates

581 (+295)

302 (+43)

Yes

Yes

Comments: Gail Bates has stepped up and made significant gains on Facebook and Twitter over the past month. She now holds the overall follower advantage on both of those platforms in this race.

Ryan Frederic made nice gains on Facebook but has not been active on Twitter since late July. I am hoping that his team changes this going forward (it would be a missed opportunity for this team not to use this platform for outreach).

Here is a look at the candidates Twitter profiles, activity and engagement: (Click photo for full size)

Twitter activity Senate District 9

The key item to look at is “Popularity”. This shows the number of recent retweets and favorites. Neither candidate is super active but Gail Bates is slightly better overall.

Here is a look at the Facebook activity over the past week of the candidate pages in this race: (Click photo for full size)

Senate District 9 September Facebook

Ryan Frederic had a slightly better week on Facebook with follower engagement. Both candidates have been equally active (number of posts) over the past week but Ryan received more likes, shares and comments.

Given the overall profiles and changes over the past month, I would have to give the technology outreach advantage to Gail Bates. She made a significant jump with new Facebook followers and she is the only candidate active on Twitter over the past month. All in all I still believe this is a pretty close race (Frederic still showing strength on Facebook) and I will continue to follow this race very closely.

Of course the reality of followers, likes, and subscribers does not mean a lot when it comes down to voting in the end, but it is a fun exercise to do and makes a great resource for following all of these candidates.

LinkedinDid you know that you can follow the Technology Outreach Scorecards on LinkedIn? Check out this link and follow the page to stay up to date:  https://www.linkedin.com/company/technology-outreach-scorecards

Scott E #HoCoPolitics

 

Maryland State Delegate – District 9B – September Technology Scorecard

Delegate 9B LogoIt has been just over a month since I looked at this race (you can view the last scorecard evaluation here). This should be a pretty close race and using every form of voter outreach is important. Here is how the candidates are doing…

The candidates:

Democrat:

Tom Coale – http://tomcoale.com/ 

Republican:

Bob Flanagan - www.flanaganfordelegate.com

The Scorecard: (Click the “Yes” or follower numbers below to view the social media page)

9/6/14

Coale

Flanagan

Facebook

1053 (+93)

522 (+22)

Twitter

1328 (+35)

204 (+7)

Google+

16 (+0)

Instagram

219 (+16)

Comments: Tom Coale remains very active on social media. He added the most new followers on Facebook and Twitter over the past month. Tom also remains the only candidate using platforms like Google+ and Instagram for outreach in this race.

Bob Flanagan has been a little more active on Facebook (but still not active enough in my opinion). I think he may have just given up on Twitter outreach as there have been no posts on that platform since late May.

My goal was to publish Twitter comparisons this month for the various races I evaluate, but as Flanagan has not posted in some time there really is no comparison to make today. Here is what Coale’s Twitter activity looks like:

Tom Coale Twitter ActivityThe key stat in the graphic to look at is “Popularity”. This is a measurement of retweets and favorites. Tom received a rating of “Nice”. (Click on the graphic to see a larger version).

Since I can’t do a Twitter comparison here is the Facebook side by side look:

Delegate 9B Facebook September

No surprise that Tom also dominates with Facebook follower engagement over the past week.

Tom Coale remains my overall technology outreach leader in this race. He remains very active and interactive on social media and I believe that this could pay off for his campaign in November.

Of course the reality of followers, likes, and subscribers does not mean a lot when it comes down to voting in the end, but it is a fun exercise to do and makes a great resource for following all of these candidates.

HoCoBlogs HoCoBlogs has a great resource for local candidates. I would say it is a must read for everyone running locally: http://hocoblogs.wordpress.com/for-elected-officials/

Scott E #HoCoPolitics

Maryland State Delegate – District 27C – September Technology Scorecard

Logo for Delegate 27CI have been looking for some new races to evaluate and thought that this one looked very interesting.

The candidates:

Democrat

Sue Kullen – http://www.suekullen.com/

Republican

Mark Fisherhttp://www.markfisherfordelegate.com/ 

Lets first look at the Primary results:

Delegate District 27C Primary Results

Now lets look at the Technology Outreach Scorecard:

The Scorecard: (Click the “Yes” or follower numbers below to view the social media page)

9/1/14

Facebook

Twitter

YouTube

Instagram

LinkedIn

Sue Kullen (D)

817

159

31

Mark Fisher (R)

1943

318

Yes

 

Yes

Comments: Mark Fisher currently has the most followers on Facebook and Twitter in this race. His campaign page also lists YouTube and his LinkedIn account. One big miss is with the Facebook link on the campaign website. The link points back to Mark’s personal Facebook page and not the campaign page. I hope this gets corrected soon.

Sue Kullen has a decent number of followers on Facebook and Twitter and is also using Instagram for outreach. I really like the use of Instagram for outreach. I hope to see more posts on that account soon (nothing since April).

As this is my first evaluation I don’t have any trends to report yet but know that I will provide an update to this scorecard in October with the follower trends in that evaluation.

Here is a look at the Facebook activity over the past week of the candidate pages in this race: (Mark Fisher had the best week on Facebook with follower engagement)

District 27C Facebook Activity September

I would have to give the technology outreach advantage to Mark Fisher at this point. His follower advantage on Facebook is a nice positive for this team. The follower trends that will be reported next month should be interesting and will provide additional information for the future evaluation.

Interested in other races? Check out all of the Technology Outreach Scorecards here:

isco

Scott E